Information Gathering for Your Decision Making


A mailed survey gives you numbers. Research conducted by Lane Gewecke Consulting involves personal connections with your key stakeholders. Don’t limit your choices to check boxes on a questionnaire. Find out why your stakeholders hold a particular viewpoint.


Lane Gewecke Consulting provides detail-rich information so your board and staff can make informed decisions. Lane Gewecke researches what you need to know through personal one-to-one interviews, telephone interviews and focus groups.


Examples of how Lane Gewecke has helped previous clients include:


  • Information gathering for long-range or strategic planning

  • Capital campaign studies

  • Feasibility studies for new programs

  • Research for potential collaborative partnering

  • Assessing consumer reaction to a new product or service

  • Evaluating public relations campaigns or development programs

  • Collecting stakeholder perceptions of an organization

  • Probing opinions on current issues

Personal Interviews


Personal interviews are structured, face to face conversations, typically held in the respondents’ homes or offices.  Learn more.

Telephone Interviews


Qualitative telephone interviews are structured discussions on a specific topic conducted over the phone. Learn more.

Focus Groups


Focus groups are in person or web-based group discussions with three to ten participants. Learn more.